MBA 3017 CONSUMER BEHAVIOR
ASSIGNMENTS
Sr. No. | Group Members | Topic Assigned
|
1 | 4501 Sonu Hotwani 4517 Shobhit 4503 Kitty Singla
| Socio Cultural Influences on Consume Decision Making Process: An Indian Experience
|
2 | 4516 Vedanti Jain 4511 Akansha Tomar 4531 Smriti Verma
| Social Class Impact on Consumer Behavior |
3 | 4539 Amir Siddiqui 4527 Piyush Rana 4510 Ekta Singhal
| An Analysis of Rational and Emotional Motives of consumer in Indian Context |
4 | 4507 Guntas 4555 Divya 4530 Shweta
| An Analysis of Perceived Price, Quality and Risk for Indian Retail Shoppers (With reference to one category or product) |
5 | 4518 Kanika 4524 Amulya
| Impact of Attitude on Consumer decision making: An Analysis with application of attitude change techniques
|
6 | 4536 Tansi 4556 Aditi
| A Study of Impact of Personality on consumer decision making, Product personality and brand personification.
|
7 | 4542 Ankit 4543 Avijeet 4544 Mukesh
| Impact of Perception on Consumer Behavior: A Study of top Mobile Handset Brands |
8 | 4541 Rahul Singh 4549 Deep Shikhar 4548 Akhil Kumar
| Diffusion of Innovation: Evidences from study of five new products |
9 | 4515 Meenu Baghel 7516 Vidya Sreekumar
| Consumerism in India: Issues, Perspectives and Challenges (Consumer protection, consumer right. consumer education and legal consideration)
|
10 | 4553 Ashish Moza 4558 Pankaj Singh 4571 Digpal
| E-Byers’ behaviour in India: An Empirical Study |
11 | 4508 Prashant Sinha 4519 Sanjay Singh 4534 Satish Kumar | Study of impact of social class, culture, sub culture and cross-cultural factor son consumer behaviour |
12 | 4533 Vikash Kumar 4554 Niraj Kumar
| Impact of Relationship Marketing on Consumer Behaviour |
13 | 4547 Ajeet Kumar 4555 Manas Kumar 4532 Tarique Ahmed Khan
| Study of Influence of Reference Group, Work, Celebrity and Family |
14 | 4522 Ankur Jain 4512 Kundan Sinha 4546 Geetika Bhatnagar
| Consumer Gifting Behavior: An Empirical Study of National Capital Region |
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